We did not create another company to adapt to a distorted reality. Horizon World was born to change the Market. We are coming with dynamism to make the big change in the field of online advertising. Our innovative products combined with our philosophy and dedication will provide solutions where our competitors cannot.
The Chain of Relevance as our tactic choice for your Success. A perfect product on a perfect website deserves a perfect advertisement. We, Horizon World, guarantee this.
Quality Product
With our consulting, we intervene and identify your highest quality and most suitable products for advertising, those that will make you stand out from your competitors.
Quality Website
The unique website construction technique we use, “quick look”, combined with all best practices, guarantees you the best possible result of placing your products on the internet.
Quality Advertising
By using the most popular online promotional channels, we not only appear to those who are looking for our product, but we present ourselves to potential buyers.
Assign us the best Product or Service and we Guarantee the best Promotion. For us at Horizon World, the term “client” does not exist, but “partner” as we look forward to a common development, a common future. We believe that no collaboration can work if there is no chemistry between the two parties. So we ask…
Diversification
We seek and focus your visibility on the element that differentiates you in the market from your competitors. We don’t deal with companies that are banals like any other.
Innovations
We promote your innovation or if it doesn’t exist we help you invent it. We don’t appeal to businesses that don’t have something to offer.
Automations
We contribute to the advertising digital upgrade of your company and create, for you, a fully automated system. We are not concerned with companies that do not want to evolve their conventional tools.
Best Practices
Together we are building a best practice guide as a compass for the developmental advertising planning we have developed for you. We do not have a relationship with companies that operate without a methodology and a vision of development.
Break out of the Uncertainty of chaos and face the future with Confidence through Horizon World’s innovations
The Problems in Advertising
Today we can say that absolute anarchy prevails in the online marketing field. Hundreds of promotion channels, rapid platform upgrades, customers who don’t know what they want and professionals who don’t know their object or even if they know it, can’t define a common strategy for the business. “Chaos” is the correct word to describe the world of digital advertising.
The Solution We Devised
This is where Horizon World comes in to provide the solution after years of experience and observations. For the first time, we separated the performance from the basic advertising and in this latter we created packages for small, medium and large businesses, as a fixed annual subscription service. Thus Galatea, Pandora and Talos were born for their respective categories of companies.
Τhe Production Mechanism We Designed
Thanks to the production mechanism we designed we can offer 50% lower than the average prices in Italy and 20% in Greece, for a much better quality product than our competitors. The automation and standardization of the processes, combined with our unit abroad, makes us the best value for money solution on the market, at this moment.
We lay solid Foundations and draw up an ambitious Roadmap for your Success
Market Research
We start by trying to gather information about your target markets and potential customers in the internet world. Our techniques include finding evidence about people or organizations, competitiveness, focus groups, society and ethnography to support your decision making.
Strategic Planning
Here comes the formulation of your long-term online strategy. With a lot of thought and interaction with you, we develop a coherent plan with goals, a schedule, an estimate of resources and a description of the execution of the actions. This is how we decisively improve the chances of success of your advertising campaign.
Data Analysis
During the period of your advertising campaign we analyze, inspect, determine, transform and model the data with the aim of discovering useful information and informing conclusions. The statistics we use create algorithmic forecasting models to determine the course of your promotional venture.
We Synchronize all the Biggest internet promotion Channels, under one Common Strategy. Following all the best practices, with experienced professionals in the field, we build for your business a well-designed online advertising mechanism, consisting of the top promotional tools of our time. Here is the analysis:
Websites
A website is a collection of web pages and related content that is identified by a common domain name and published on a web server. All publicly accessible websites collectively constitute the World Wide Web. Nowadays 71% of businesses have at least one website.
E-Commerce
E-commerce is the activity of buying or selling products online on online services or over the Internet. Today it is estimated that 1/5 of purchases are made online and the general turnover amounts to $5.4 trillions, from approximately 2.14 billions users worldwide.
SEO
SEO (Search Engine Optimization) is the process of improving the quality and quantity of a website’s traffic from search engines. SEO targets unpaid traffic. As a strategy it looks at algorithms, what people are searching for, the actual search terms or keywords.
Google Ads
Google is the absolute queen in the field of online advertising. Its Chrome search engine is used by 84% of users and its video platform, YouTube, is the 2nd most visited website worldwide with 2.6 billions monthly visitors. Google Ads, its advertising platform, reaches the outrageous amount of $209.5 billions in revenue.
Google Business Profile
Google allows business owners to create their own profile with address, phone number, business category, photos, etc. Today, the Google Business Profile platform is the largest in the space and already 44% of businesses are registered.
Google Analytics
Google Analytics is the largest web analytics service offered by Google to monitor and report on a website’s traffic. Today 56% of websites that use such programs are connected to Google Analytics.
Microsoft Advertising
Microsoft Bing, with 9% of web users, is the second largest search engine. Microsoft Advertising as Bing’s advertising channel reaches $10 billions, with strong upward trends, thus covering 2% of global online advertising.
Facebook Ads
Facebook is the #1 social media platform in the world, with 2.9 billions monthly active users. Its advertising platform, Facebook Ads, is the 2nd largest worldwide with 22% of the market and a colossal €115 billions in revenue.
Instagram For Business
Instagram is the fastest growing social networking app for editing, sharing photos and videos on the internet, with 1.5 billions monthly users. Instagram for Business has brought the parent company, Meta, $11.5 billions, that is 2% of its industry.
Linkedin Ads
LinkedIn is the world’s largest professional social networking site. Starting with DirectAds, the platform entered the field of online advertising and today holds 1% of the industry market with revenues of $4 billions.
